The fairies are brought to life by a loving family business inspired by cottage industry. Tassie Design is a company with 100% original designs implemented by artisans who have many years of experience. The brother and sister, who own the company, inherited it from their parents. They originally assembled beautiful silk flowers until they could not compete with the lower wages in China. Together they embarked on a new endeavor developing fairies. The brother focuses on running the company, while the sister creates the designs. Most of the fairy assembly takes place in Phrae, one of the most ancient provinces in Thailand. Tassie supports their workers in gaining more advanced skills to earn as much as 2 ½ times the minimum wage. The employees work in a safe environment (no accidents in the 20+ years they have been in business) and have the option to assemble fairies in their own homes.
The fairies have bendable arms and legs so they can be posed. They are dressed in satins, silks, cottons and nylon and decorated with beads, sequins and lace.